One Million Avocados (OMA) is founded on an impact-led vision; increasing the production, quality and visibility of African Avocados using precision agriculture. In combination with our company’s essential values – Innovation, Nutrition, Nobility, Information and Transparency – ‘INNIT’. Our design decisions represent a deliberate change in the avocado ecosystem, rather than being purely decorative. The guiding principles behind our logo, colors and artwork reflect the values of the mission we are on.

Typography & Color

Fulfilling part of our design quest is leveraging the striking boldness of League Spartan and the simplicity of Glacial Indifference to mirror our approach to Avocado farming. We deploy the Six Hands Rough font on our website to show our sense of adventure and daringness.

Our company colors, the green and purple, evoke the polar grandeur of nature and establishes the foundation for sustainable innovation in the avocado industry. We understand that to inspire action, our message must be both clear and concise, and we are committed to captivate our audience, urging them to join us in our mission.

Transparency is key to Blockchain’s offering and our visual design mirror this. Our design philosophy is centered on providing stakeholders with clearly understood, transparent and transformational solutions. Bold, vibrant colors, precise designs and unique typography all work together to produce a clear information flow.

NFTs as a Noble Endeavor

Beyond just being elegant artwork, our NFTs—digital artwork representations of avocado trees—are a symbol of the dedication to advance sustainable agricultural methods. In our ground-breaking partnership with Dimitra Technology, stakeholders across this admirable project are able to positively influence the farmers’ livelihoods by holding tokenized tree assets which are part of the mission to empower communities by availing viable economic environment for growth.

Check out our NFT Collection here

Green Revolution? We are INNIT

One Million Avocados (OMA) uses INNIT as a call to action on our journey to planting one million avocado trees. It is about redefining the avocado market, promoting environmentally friendly activities, honoring moral commitments, offering helpful solutions, and being open and honest about our progress. Join us in this green revolution as we work to transform the future of Africa’s Avocados.

Backed by a powerful and original design vision, let’s work together in “Saving the world, one Avocado at a time.”

Posted in Design